Circularity

Collaborations with social cooperatives

FENDI values all the raw materials used for its products. It has been implementing different strategies and initiatives along the entire life cycle of its products to reduce waste associated with pre-consumer surplus and end-of-production materials.

 

Recycling Project
 

In 2024, LVMH Italia launched the new logistics platform called CircularITALIE, a Maintenance Repair and Operations company active in Italy, dedicated to recycling activities, as part of the LVMH commitment to the circular economy in Italy.

The platform, offers innovative services and solutions for the logistical, documental, and IT management of all recovery processes, to enhance the value of unused materials from the manufacturers of the Group's maisons in Italy and their main suppliers.

FENDI welcomed this initiative with enthusiasm, thanks to which unsold products could be regenerated. One of the strategic partnerships is with Green Line, an Italian company that collects and recycles fabrics and textile products.

This project represents a new commitment to creative circularity, one of the four pillars of the global Life 360 programme, the Lvmh Group's environmental performance roadmap, along with biodiversity, climate, traceability and transparency.

End-Of-Use Optimisation

 

Its ambition by 2026 is to be able to give new life to all end-of-stock raw materials through recycling, reusing, and donating garments.

FENDI works with Social Cooperatives to give new life to end-of-production materials while supporting employment and social integration.

Donations to associations like Cartiera, Progetto Quid and leatherworking schools in Tuscany and Marche serve as a catalyst for transforming end-of-production leathers and fabrics into a white canvas. Through these contributions, FENDI provides a blank slate for the next wave of aspiring artisans, enabling them to unleash their creativity and contribute to the evolution of their craft.